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SEO Analysis &
Optimization

Structured SEO data for audits, competitor scans, and GEO tracking.
Map, Crawl, Scrape, and Monitor every URL that matters, on one API.

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Used by over 1.25M developers
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Trusted by 150,000+
companies
of all sizes
10x
faster technical audits
100k+
URLs crawled per project
24/7
scheduled crawls & monitoring

Perfect for

Technical SEO teams

Run repeatable audits, migrations, and site-health monitoring across many domains with a full URL list and structured metadata on every crawl.

SEO agencies

Turn every client site into a fresh dataset for reporting, dashboards, and scalable QA, without a scraper stack you have to maintain per account.

Content and growth teams

Spot thin pages, orphaned URLs, and internal linking gaps across the site, then brief content changes against the exact pages that need work.

Competitive research and briefs

Pull competitor pages ranking for a query and see the actual content that earned the position, so briefs draft themselves from the tape.

Teams building GEO tracking tools

Scrape the pages AI engines cite for your customers' queries so users see the actual content that earned the citation, not just that one happened.

Programmatic SEO teams

Feed clean, structured page data into templates and Airtable-style workflows so hundreds of thousands of pages stay accurate as the source changes.

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Use Cases
SERP Tracking
Keyword
Rank
Progress
"web scraping API"
#3
↑2
"data extraction"
#7↓1
"web crawler"
#5
"content scraping"
#12↑4
"automated data"
#18↓3

How it works

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Map every URL on a site

Point Map at a domain and Firecrawl returns every URL fast, so audits, sitemaps, and coverage checks start from a complete list instead of a stale sitemap.xml.

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Crawl the site into a structured export

Crawl walks every page and returns URLs, titles, headings, canonicals, meta tags, HTTP status codes, and internal links in one export ready for audits and dashboards.

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Scrape pages for metadata and content

Scrape returns clean Markdown or JSON per URL with metadata preserved, so content, QA, and brief-writing all work from the same source as the audit.

[ 04 / 06 ]

Monitor priority pages for regressions

Point Monitor at priority pages and Firecrawl fires a webhook when a title, canonical, status code, or internal link changes, so regressions land in a queue instead of a Monday all-hands.

[ 05 / 06 ]

Track competitor content moves

Firecrawl Search and Scrape pull the competitor pages that surface for a query, so you see exactly what content is working and your briefs draft themselves from the tape.

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Analyze the pages AI engines cite (GEO)

Feed the URLs cited by ChatGPT, Perplexity, and Google AI Overviews through Scrape and Firecrawl returns the exact content that earned each citation, so your GEO tool shows customers what a winning page looks like.

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What Our Customers Say
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Community
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People love
building with Firecrawl

Discover why developers choose Firecrawl every day.

How Firecrawl compares to alternatives

FeatureFirecrawlManual CSV uploadsBrowser extensionsGeneric scrapers
Full URL discovery from one Map callYesNoNoYes
Regression alerts on titles, canonicals, and status codesYesNoNoNo
Scrapes the pages AI engines cite (GEO)YesNoNoNo
Structured markdown outputYesNoNoNo
Automatic scheduling & refreshYesNoNoYes
JavaScript renderingYesNoYesNo
URL metadata preservedYesNoNoNo
Multi-tenant scopingYesNoNoNo
API-first integrationYesNoNoYes
Built-in rate limiting & retriesYesNoNoNo
No manual intervention requiredYesNoNoNo
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FAQ
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Frequently
asked questions

Everything you need to know about this use case.
General
Firecrawl returns URLs, titles, headings, meta tags, canonical tags, HTTP status codes, internal links, and page content, plus any additional fields you define with a JSON schema. One dataset covers both technical and content audits.
Most teams use Firecrawl as the crawler behind their own dashboards and scripts, exporting data into Looker, BigQuery, Sheets, or existing SEO platforms. Firecrawl handles the crawling and rendering; your current tools handle scoring, visualization, and workflow.
Technical
Yes. Point Monitor at priority pages, set a schedule, and Firecrawl fires a webhook when a title, canonical, status code, or internal link changes. An AI judge scores each change against a plain-language goal, so you only get pinged when the change matters.
Yes. Feed the URLs cited by ChatGPT, Perplexity, and Google AI Overviews through Scrape and Firecrawl returns the actual content that earned each citation. GEO tools use this to show users the content patterns that win AI citations, not just that a citation happened.
Integration
Yes. Firecrawl renders pages in a real browser, so React, Vue, Svelte, and other client-rendered sites return with the content and metadata a search engine would see, not an empty shell.
Call Map on the domain and Firecrawl returns every URL it can reach. Use the result directly, or write it out as an XML sitemap for coverage checks and audits.
Why Firecrawl?
The world's most comprehensive web data API. Our custom browser stack and semantic index deliver superior data quality across any website, handling more content types and edge cases than any competitor.
JavaScript rendering, dynamic content, and robust request handling built-in.
Process millions of pages with automatic rate limiting, caching, and distributed infrastructure.
Optimized scraping engine with parallel processing and smart caching for instant results.
Comprehensive docs, SDKs for all major languages, and dedicated support to help you succeed.
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Pricing

Flexible pricing

Start for free, then scale as you grow.

Free Plan

A lightweight way to get started.
No cost, no card, no hassle.
$0
/month
500 searches or 1,000 pages scraped
2 concurrent requests
Low rate limits

Hobby

Great for side projects and small tools.
Fast, simple, no overkill.
$16
/month
Billed yearly
Save $38
2,500 searches or 5,000 pages scraped
5 concurrent requests
Basic support
$9 per extra 1.5k credits

Standard
Most popular

Perfect for scaling with less effort.
Simple, solid, dependable.
$83
/month
Billed yearly
Save $198
50,000 searches or 100,000 pages scraped
25 concurrent requests
Standard support
$47 per extra 35k credits

Growth

Built for high volume and speed.
Firecrawl at full force.
$333
/month
Billed yearly
Save $798
250,000 searches or 500,000 pages scraped
50 concurrent requests
Priority support
$177 per extra 175k credits

Scale Plans

High-volume plans for teams that need more power and dedicated support. Get access to higher rate limits, more concurrent browsers, and priority support. Scale checks out instantly, no sales call needed.

Need more? Contact us

Scale

For teams scaling their data pipelines
1,000,000 credits / month
$599/month
Billed yearly
Save $1,798
500,000 searches or 1,000,000 pages scraped
100 concurrent requests
Priority support
$397 per extra 350k credits

Enterprise

Power at your pace with custom solutions
Custom credits
Custom concurrent requests
Dedicated support & SLA
Bulk discounts
Zero-data retention
SSO & advanced security